
Dan Geaves
Creative Director, Marlin Communications
Undergraduate and postgraduate studies in psychology led Dan to develop a keen interest in the ‘why’ that drives behaviour. Motivated by a desire to do good in the world, Dan has helped lead a strategic revolution in Australian fundraising, championing the role of drivers and values in determining effective, cut-through communications for the nonprofit sector, and introducing new methodologies for creativity and innovation. His contribution has been recognised through his nomination as a Fellow of the Fundraising Institute of Australia.
Session 10: Right time, right channels, right message: An insights-driven approach to Digital Fundraising content and supporter journeys
